For Apple, like so many other brands, Christmas is a key date. This year, under what circumstances they have changed the way we consume so much, even more if possible. So it’s a remarkable achievement that iPhones manage to position themselves as successfully as this year.
Despite everything that has happened, Apple products are still as successful as ever. In fact, they probably managed to reach a new level. This is demonstrated by launches such as the AirPods Max which, despite its high price
As is evident, in the case of the iPhone, it was not going to be less. Smartphones are, without a doubt, the flagship product of the Cupertino company. For Apple, iPhone sales constitute a large part of income that they get year after year. And after these vacations, it looks like their coffers will continue to fill almost as much as before.
According to a Flurry Analytics study shared by MacRumors, of the 10 phone models with the most Christmas Day activations in the United States, 9 were iPhones. In the North American country, December 25 is the day when the most phone activations take place
Notably, the only phone that appears in this ranking, and which is not sold by Apple, is the LG K30, a low-end device that has seen strong growth in the number of activations. On the other hand, it seems curious that IPhone 11 is the most activated phone, not the new iPhone 12. Even the iPhone 12 mini was left out of the rankings.
Ultimately, and at least in the United States, it looks like Apple will continue to have a great Christmas. And that’s it, even though the number of activations decreased by 23% Compared to last year due to the current global situation, the iPhone remains the go-to choice for many Americans.