Apple’s interest in continuing to develop devices and services to capitalize on potential Augmented reality it is becoming more and more noticeable. And if its recent iPad Pro and iPhone 12 Pro with LiDAR sensor, with several applications to use it, are the first big demonstration, there is still a lot to explore.
According to statements from Apple’s head of augmented reality and virtual reality initiatives, Mike Rockwell, Augmented reality has “enormous potential” both in “devices that exist today” and in “devices that may exist tomorrow”.
In an interview with CNET, the Apple executive shared the company’s interest in adopt your product ecosystem with this technology, to be useful in people’s lives, in a way they never imagined a few years ago:
“AR has tremendous potential to benefit the people in their lives through devices that exist today and devices that may exist tomorrow, but we need to make sure it is successful… For us, the best way to to achieve this is to enable device ecosystem, so that it is a healthy and profitable place for people to invest their time and effort.
“We can do a lot more, especially in terms of our understanding of the environment around us… We can recognize people, but If you think about what a human being can understand about an environment, there is no reason that over time a device cannot have this level of understanding. also and provide developers ”.
Although I do not give more details on rumored augmented reality glasses, by 2022 at the earliest
“In a few years, this will be one of those things that you can’t remember having lived without it, just like the internet… You’ll feel like, wow, I use this regularly… it will blend into our lives.”