The wait for the launch of the Apple car On the side of Apple, it was not indifferent for the most recognized firms in the automotive sector. On other occasions, the leaders of various companies have delivered their verdict and now the president of Toyota shared his opinion.
Although some have more reservations than others, most agree on the importance of competition in the sector. In the words of Toyota President Akio Toyoda, the entry of tech companies into the automotive industry means new options for customers, but he stressed that they must be prepared to commit for decades.
Toyota president advises Apple
In an interview shared by the Wall Street Journal, speaking to associations of Japanese automakers, Akio Toyoda, said he welcomes the possibility of an Apple Car entering the market, but added a few observations:
“Tech companies entering the auto industry mean that the auto industry has a future and the options for customers will expand. We welcome new entries, but I don’t think it’s fair for newcomers to say, “No, we don’t need to get stronger for 40 years, and you guys who have been around for a long time. many years have been doing it. ” “
So far, everything indicates that Apple is looking for a partner to manufacture its vehicle. However, the culture of the people of Cupertino seems to be the main problem in making the alliance a reality. Apple could team up with other popular manufacturers like Hyundai or Kia, or look for another option. But the truth is, investors say the “Apple car” is all about “when and not if”.