OnePlus has been in the hands of one of the most popular products for Android lovers. The Chinese builder has managed to build his own identity, always offering great speed, a personalized layer of crude and an excellent regeneration policy.
In recent years, OnePlus has been shown to offer mobile cat best they were able to donate every six months (i.e., two models per year). 2019 has been a very special year, as they have expanded their family to two models: standard equipment and a more powerful model.
OnePlus is still full of ambition and in its next generation it was able to see not only two, but three of the best: standard, Pro, and Lite. Does this decision make sense?
OnePlus 8 Lite comes up with a lot of rumors, and when the river is heard…
The world of mobile technology is constantly flooded with rumors and leaks. A few days ago we encountered the OnePlus 8 Lite, which had been ripe for a version give. These types of leaks are not a guarantee, so details should be taken with extreme caution.
These days we have also been able to see a list of defined objects. It is rewarding that we do not trust too much, but which we can not imagine is impossible. What is clear is that this movement will increase significantly, and as the release date approaches.
The brand itself confirmed its presence at CES in Las Vegas, which will take place between January 7 and 10. Could they introduce their new phones there? If I had to confirm, given the kind of event it is, it might be worth thinking about the rise of television, but you never know.
Application that responded to OnePlus origins
OnePlus 8 Lite answers the question that OnePlus fans have been asking, and introducing an expensive device, as they did earlier. And if we follow the pricing of each display, we will know that requests for the most expensive model are not the norm:
It should be said that the purpose of OnePlus was never to make a cheap phone, but to build a better phone and sell it at a price they thought was good. At the origin of the company it has been as simple as choosing a series of products and selling lots that are managed and managed (through an invitation process), but according to the brand making mistakes (and resolving them) has had to accept those donations.
At the product level, OnePlus is out for 2019 conversion area and Pro series, the distance they understand that among the best, they should bet the highest price. In a sense, the OnePlus 7 (not the pro) has finally sounded like a 6T review, so as not to exclude the public of recent years.
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OnePlus 7 Pro is a more expensive OnePlus phone, but it also represents more quality leaks compared to the previous one.
The feeling of returning the input range
The strategy adopted by OnePlus in recent years has been focused on delivering the best, but growing in that segment is a challenge. On the other hand, the middle distance seems to remain a fundamental pillar. But what can you offer to create the Lite version?
To understand the value of the cut product, it would be a good idea to talk about Pixel 3a, one of Google's best achievements this year. To make this product, Google took its best prices (software and photography) and delivered it at a very affordable price.
Pixel 3A has shown us that creating input range consists of understanding the key values of your product.
OnePlus may want to experiment with this type of strategy, but that doesn't mean it will follow in Google's footsteps. In the development of OnePlus 8 Lite at a low price, OnePlus will have to define what qualities define their mobiles, and respect them for the lowest price. A good summary of what OnePlus 8 Lite has to offer:
- Speed: Since its inception, speed has been one of the pillars of the product. Not only do you use a very good processor, but include program photos that enhance that feeling of fluidity, or the latest 90 Hz shows that make you feel more fluid than any other mobile device.
- Does it make sense to cut costs on a second-line processor? This is a daunting challenge for OnePlus, because no matter how cheap it is, if your phone is too fast, it will ruin the idea that your viewers can have this new range.
- O oxygen OS: The Oxy OS OS is designed for the best of the best Android customization layer, by taking the standard Android design and providing customization extensions. In this case, we will have to add greater speed and agility to system updates, or it still has room for improvement, which is one of the best policies on Android.
Given the features that distinguish OnePlus mobile from other competitors, it's easy to guess why OnePlus X (so far, OnePlus's only attempt to produce an input product) didn't keep working, providing less speed and compromise in software (remember that OnePlus had just cut through Cyanogen, and the oxygen OS at that time was not good enough).
Separate from his older brothers
The input range constraint is difficult to define. In the case of manufacturers such as Xiaomi, the value of offering inexpensive products is largely focused on capturing the market in order to offer an online marketing and services team (and we don't say that, but the company itself).
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Given the OnePlus product philosophy, competing to cut costs as much as possible can be a commercial suicide, because in certain profit sheets it is not enough to sell "good", but to reach a larger sales volume (an impossible item for a specific product in the market segment).
In one case of OnePlus, depending on how the product has done in recent years, the focus will be on catering to the market needs of about 400 euros, considering sending a message to OnePlus I-3 users (a mobile phone they kept updated from launch to nothing in the past), and new users.
OnePlus 8 Lite It should be one of the best phones for its price, but in the same way they must stay away from their older brothers, so that users will always find a clear motivation to move from one model to another.