The whole industry is watching what AMD is going to launch in the most succulent GPU market. NVIDIA seems to strike first and it’s a double-edged sword, because as we’ve seen in the past Lisa Su may be better positioned in the market. But, although yesterday we all sought direct information from the doctor, there were only a few minor references, while the important one was just in the background.
AMD RX 6600 and RX 6700, RDNA 2 at its simplest
Everything went well, no drum roll performance other than the news. HX processors
However, at one point in the presentation when Lisa Su was finishing talking about laptops and their new APUs / GPUs, a background image was ignored to the left of the event host.
Yes, behind the slogan “Coming 1H 2021”, a laptop with a branded background and two GPUs alongside: the first with a single fan, and the second just below with a double fan. As we know, all current GPUs presented by AMD in the RX 6000 series have a three fan solution, so out of pure logic we are faced with the midrange of AMD graphics cards, the supposed RX 6600 and RX 6700 and, in theory, RX 6700 XT.
Will they arrive before the middle of the year, too late or inadvertently?
To say that midrange and midrange GPUs are coming in the next 6 months is too time consuming, especially when the company knows about NVIDIA’s moves. However, the GPU shortage, the demand for chips and the unmatched supply could make sense of this slogan.
In an interview after the event, Lisa Su confirmed that supply and demand are totally unbalanced, that they are working piecemeal with their partners to offer the greatest number of graphics cards and above all: the shortage will last for less 6 more months.
Too much of a coincidence of time without a doubt, but what is certain is that its rival will make the rival card of one of the three AMD models available to all in a month and a half, with the same and theoretical 12 GB what would be the RX 6700 and RX 6700 XT and that would harm them.
So will AMD be behind the market or will it be like the RX 6800 and RX 6900? The problem is, the two lines don’t behave the same in terms of sales, so arriving sooner can mean getting a good fit, even if the product released later is the same or better in any area.