Last week, a couple of analysts in a Report from Bloomberg asserts tcap Nintendo’s new OLED model, the Switch included “upgrades” [that] are valued at about $ 10 more per unit, “although the console costs $ 50 more than its predecessor at the checkout. Today Nintendo took the unusual step of publicly refuting these claims.
Nintendo has traditionally been pretty quiet when it comes to rumors. It prefers to let its announcements do the talking or, when asked directly (how we are about to get there), to revert to the old answer “We have no comment / plans”. But here is the company The company’s Twitter account felt compelled to make a direct statement
A news report dated July 15, 2021 (JST) claimed that the profit margin of the Nintendo Switch (OLED model) would increase compared to the Nintendo Switch. To ensure proper understanding among our investors and customers, we want to make it clear that the claim is false.
As I said, that’s pretty unusual! Take for example the original rumors from 2019 new switch hardware, as Nintendo President Shuntaro Furukawa said:
While we know there has been coverage in this regard, we cannot comment on speculation and rumors about new hardware or software. It would spoil the surprise for consumers and it goes against the interests of our shareholders, so we hold back any discussion.
But here the company wants to “ensure the correct understanding” in the interests of “investors and customers” (in contrast to the “consumers and shareholders” of the 2019 statement) and address the reports directly, even if they do not say how much they do Console actually does
In a follow-up tweet, Nintendo then goes on to address the persistent rumor of a “Switch Pro” model, Saying:
We also want to make it clear that we have just announced that the Nintendo Switch (OLED model) will be launched in October 2021 and currently have no plans to launch any other model.
“No plans” are two of the most meaningless words in the video game industry, as they are used many times (which later turned out to be misleading or even wrong), but they at least suggest that it is a Switch Pro model is comes, it doesn’t come that fast. What on the other hand refutes something else Bloomberg report, albeit less directly.