Huami is a brand that probably rings to many people in Europe. It is the brand behind Amazfit watches and wearable accessories, a popular choice among consumers in Europe. Last year they changed the name of their app, as well as its design, to Zepp and now the company is also changing its name: Zepp Health is the chosen one.
The name change marks the start of a new phase for the company. They announced this name change claiming that Zepp Health is an easy name to remember, in addition to transcending languages, cultures or borders. This will help the business to be more international.
The Amazfit watch app changes its name and aesthetics: it’s now Zepp
Amazfit, the developer of bracelets and smartwatches (and also headphones), has renamed its app in the Play Store to Zepp.
Zepp Health: Huami changes its name
Huami is officially renamed Zepp Health. It should be remembered that the company has long used the name Zepp in its application, as well as in some products, especially in its more advanced watches. The firm seeks with this change to highlight in the use of technology to measure biometrics and make a series of recommendations that help improve the health of users.
The company has spent years investing in improve the technological aspect of your devices using biometric sensors, more precise algorithms and processors with artificial intelligence. This is something that will help create better devices, which will contribute to better control of the user’s physical activity and health.
“Our mission has been to connect health with technology”, explained the President and CEO de la empresa, Wang Huang. “I believe that the marriage of technology and health represents a great opportunity for us to use all our experience in precision sensors, biometrics, artificial intelligence chips and engineering for data analysis applied to the monitoring of health. The repositioning and rebranding of the company to Zepp Health is more in line with our mission: to solve the biggest challenges facing the healthcare technology industry. has indicated.
The name change will be done gradually, according to this statement from the firm. It is expected that throughout this year, Zepp Health’s corporate website will officially launch, still without specific dates, in addition to the firm’s new logo, which has not been revealed at this time.
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