The favoritism for Apple remains intact. Once again, the company with the bitten apple returned to the top of consumer preferences in December. According to a report shared by Flurry Analytics, 8 of all cell phones activated in the US in December were iPhones.
The data clearly shows the preference for Apple in the United States, despite a year when income was affected by the health emergency
IPhone 11 and iPhone 12 were top sellers in December
While overall the decline in phone unit sales was smaller than in 2019, down 23%, Apple dominated all of December, with the iPhone accounting for 7 of the top 10 smartphones enabled in the US. United States. . The iPhone 11 was ranked number one, followed by the iPhone 12 Pro Max and the iPhone 12.
While the iPhone 11 was the favorite, perhaps for its price, the iPhone 12 Pro Max and iPhone 12 which took place two and three were a testament that many “Apple loyalists want the most advanced smartphone Apple has to offer”. The report also takes into account the low interest in the iPhone 12 mini, corroborating similar data previously shared.
With the iPhone claiming the majority of the best-selling smartphones, it almost took half of the total to 46%. Samsung ranked second with a 27% share, followed by “Others” with 17%. Interestingly, the LG Stylo was ranked # 8 ahead of Samsung’s Galaxy A11 at # 10.
Flurry notes that while Apple dominates the US smartphone market, Samsung remains the world’s most popular manufacturer.