Apple presented incredible financial results just a few days ago, the best of all its history. And with those great results came many records the company broke in the final months of 2020.
Appleinsider compiled all those records that the Cupertino company broke in a very difficult year, since the global situation prevented the launch of new products, closed the Apple Store in half of the world and minimized the possible sales that Apple could have made.
2020, a year of records for Apple
The 2020 will not be a difficult year to forgetHowever, despite everything, Apple managed to grow at a rate that very few people were betting on. something that has led the company to break many records.
Best earning quarter ever
Never before in history has Apple made so much money in a single quarter. The $ 111,439 million seized
most impressive is that Apple achieved this during a global pandemic. However, new needs, such as telecommuting, may have boosted sales of devices like the iPad or Mac.
Record iPhone revenue
The iPhone is one of the culprits in Apple’s record quarter. Apple has never made so much money with its smartphone, than represents 59% of all income, approximately $ 65,597 million. The previous record was $ 55.95 billion, down $ 10 billion.
And again, the most surprising thing is that this happens when IPhones were lagging far behind, with two devices, such as the iPhone 12 Pro Max and iPhone 12 mini, not arriving until mid-quarter.
More FaceTime calls than ever before
Perhaps this record is directly related to the global situation where many people were unable to leave their cities or meet, but it is still a record. Apple has assured that the last day of Christmas was the day the most FaceTime video calls were made in history
Japan record iPad
IPad sales were really good in the last quarter of 2020, the best results for the Apple tablet this year 2014. And one of the exceptional country was JapanAccording to Tim Cook, all iPad sales records have been broken in Japan.
Record revenues for Apple Watch, AirPods and other accessories
Apple bundles all of these devices, such as Beats accessories and HomePods, into one category. And this quarter generated $ 13,000 million, 30% more than the comparable quarter of the previous year. An absolute record with each sub-category breaking records. That is, the Apple Watch has generated more revenue than ever before, the AirPods and the HomePod as well.
Services generate more than ever
Apple services are a constantly growing category. When you look at what’s going on with devices, which tend to sell more in the quarter they’re featured, with services, the trend is up every quarter.
Apple’s services have grown since practically its launch and by the end of 2020 they’ve generated more than ever. $ 15.8 billion generated in a quarter carried by Apple One and the news that Apple presented this year.
Over a billion active iPhones around the world
Apple’s active user base continues to grow and, for the first time, the barrier of 1 billion active iPhones In the whole world. Compared to the 900 million we had at the start of 2020, a very significant growth which means that Apple is attracting users from other platforms.
As we see the end of the year 2020 has been spectacular for Apple. We’re in the best time for the Apple company, and there could be plenty of surprises to come in the form of new devices this year. Apple Glass and Apple Car make the headlines.